Marketing & Communications Manager

POSITION REPORTS TO: Director of Admissions & Marketing

Position Purpose

The Manager of Marketing and Communications is responsible for developing and implementing a comprehensive marketing and communication plan that supports the school’s mission and strategic goals. This role focuses on planning, messaging, media relations, and collaboration with key departments, including admissions, athletics, development, and community engagement. This plan must align with the school’s mission as well as the priorities of the organization, using a cohesive brand voice that showcases the school’s programming and accomplishments.

Essential Functions and Basic Duties

• Maintain an active personal relationship with Christ and regular involvement in a local Christian Church.
• Develop, execute, and refine the school’s marketing and communications plan.
• Coordinate communication efforts across departments to ensure alignment and consistency.
• Lead brand oversight and management, consistent with brand guidelines, with school and community leaders, including marks, style, colors.
• Lead production of school’s social media, website, and other school publications as needed.
• Maintain a Press Kit for public relations; establish relationships, create content, and distribute to media outlets.
• Manage the school online presence including website and social media presence on various platforms.
• Oversee and set a plan for the school’s visual content, including photo and video needs.
• Manage email communication platforms and coordinate regular newsletters or updates from school leadership.
• Lead market research and partner on customer satisfaction efforts to influence marketing and communication strategies.
• Research and implement communication best practices; monitor effectiveness of campaigns.
• Facilitates productive relationships with the school community to assist with effectiveness of programs and capture real-time stories and experiences.
• Manage outside contractors to support school and department projects.

qualifications

• Minimum 7 years of experience in communications and marketing-related positions.
• Experience working within a non-profit educational institution, preferred.
• Experience working with communications tools, including proficiency in Microsoft Office Suite, digital tools, social medial platforms, email marketing platforms, search engine optimization analytics, creative suites, CRM tools, project management tools and new media platform.

education/certification

• Bachelor's Degree

Skills /Abilities

• Proficiency in writing, editing and content production.
• Strong interpersonal, organizational, follow through, and analytical skills that demonstrate effective leadership, collaboration, project management, attention to detail and creativity.
• Ability to handle multiple, complex situations with professionalism, poise, maturity, and flexibility.
• Ability to research market data, trends, and best practices.

APPLY

Apply for this position here.